A selling sensation - Sellsation, is a competition organised by The Spartans' Communication Club of Dhaka University. The term 'selling' makes this competition unique because it only deals with ideas to increase the sales.
The grand finale of Sellsation took place at the conference hall of Faculty of Business Studies, University of Dhaka on November 6, 2017. 253 teams around the country registered for Sellsation 2017. After having four rigorous rounds, only 5 teams made it to the grand finale.
Team Sales X, Team Last Second, Team Pyro, Team Goal Diggers and Team Kemistry were the five teams, who had to present their ideas on how to increase the sales of Igloo during winter. Each of the five teams had brilliant ideas. For example, Team Last Second wanted to bring back winter with Igloo by creating artificial snowfall in Bangladesh.
However, the winner of the competition was Team Goal Diggers, from University of Dhaka, who thought of incorporating ice-cream in the existing winter trends, such as by supplying Igloo ice-cream at weddings, badminton courts, creating an ice-cream cooking competition for mothers and more.
The first runner-up Team Sales X, from Bangladesh University of Professionals, wanted to introduce an Igloo vending machine for the first time in Bangladesh. The second runner-up was Team Kemistry, from IBA, University of Dhaka. The winner received prize money worth Tk 1 lakh, the first runner-up received prize money worth Tk 60,000 and the second runner-up received prize money worth Tk 40,000.
The winning members of Team Goal Diggers say, “It made us come up with out-of-the-box ideas and sell them to real life crowd. The competition left no stone unturned to push our limits and give us a taste of the actual art of selling.”
Naabila Riaj, President of The Spartans' Communication Club, says, “We wanted to give the participants a different experience than they have had in the past. Our competition focused on selling. We were extremely nervous about delivering what we promised. The participants were our main focus. But, now that the event is over, it gives me great pride and joy to say that, we were successful in that mission.”